Slow and steady...
A coaching conversation reminded me this week that, when we plant a seed of an apple tree, we wait between six to eight years to eat the fruits. We don't generally rush the tree to grow faster. We know it's going to take YEARS before we can enjoy the fruits of lovingly tending that tree.
So, why do we think we can change the world in a day or via one single conversation?
Perhaps social media and Hollywood have skewed our perception of how quickly important things actually take to come to fruition.
So, next time you feel frustrated because change is too slow, ask yourself whether you are trying to hurry the apple tree to grow. And in terms of climate and other sustainability matters, we know change doesn't happen linearly.
Perhaps all our collective efforts over the last few decades will trigger a positive tipping point soon, and action and positive change will suddenly happen.
This article was originally written for the Green Gorilla weekly newsletter. If you liked it, subscribe to receive more articles like this and learn how to communicate sustainability better, how to be more productive without selling your soul to the work devil, and how to make an impact in the world. Here is the link: https://newsletter.thegreengorilla.co.uk/