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Not everyone can be a great communicator.
Not everyone has been blessed with being articulate with words. But, if that's you, does that mean that you cannot communicate sustainability?
A few months ago I came across the Red Rebel Brigade via a Guardian article. I didn't know of their existence, but I admit it made me think about communication quite a bit.
Because we forget communication is not just done via language.
On the opposite, the strongest messages are often conveyed by images (here is an example of a Times of India's recent campaign which uses strong visuals to communicate a plastic pollution message). That's because they appeal to our emotions, and as such they are more memorable and evocative than words.
Art has always been a powerful medium for communicating social and environmental messages (Carrie Ziegler is just one of the many artists who do this for a living).
So, even if you are not a prolific speaker, how can you communicate sustainability?
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